Woolworths shopper in Sydney bought reduced steaks for MORE than the original price

Woolworths shopper’s warning to ALWAYS check discount labels after she bought reduced steaks for more than the original price

  • Su thought she was nabbing a bargain when bought reduced steaks last week
  • But she soon realised she paid $8.71 – higher than the original price of $7.70
  • The mum-of-two asked Woolworths about the pricing error in a Facebook post 


A Woolworths customer has urged shoppers to check discount labels after she accidentally bought reduced steaks for more than the original price.

Su, from Sydney, thought she was nabbing a bargain when bought a pack of Organic Oyster Blade Steaks with a markdown sticker from her local supermarket last week. 

But when she got home, the mum-of-two took a closer look at the label and was alarmed when she realised she paid $8.71 – higher than the original price of $7.70. 

‘Can someone please explain how you guys see this as special discount?’ she asked in a Facebook post.

A Sydney woman who thought she was buying discounted steaks was alarmed when she realised she paid more than the original price (pictured)

‘The special price is higher than the original total price?’

A Woolworths spokesperson replied to the post and apologised for the mistake.

‘We’re sorry to see the price error on the organic beef purchased in-store,’ the spokesperson said.

‘We understand your confusion because the price on the special docket is higher than the total price shown on the packaging.

'Can someone please explain how you guys see this as special discount?' she asked in a Facebook post. Pictured: Woolworths organic oyster blade steaks

‘Can someone please explain how you guys see this as special discount?’ she asked in a Facebook post. Pictured: Woolworths organic oyster blade steaks

‘Please know that this looks like a pricing error and you’re welcome to head back to the service desk of the store of purchase and speak with a friendly team member about this further.’

The representative asked Su for more information and said they would follow up with the store to ensure the error doesn’t happen again.

The incident comes after a Woolworths shopper in April was charged $333 for a deli item which should have cost $17.

The woman, who made the purchase in the southern NSW town of Bega, said the experience was ‘quite stressful’ and the ‘customers in line where mortified.’   

The representative asked Su for more information and said they would follow up with the store to ensure the error doesn't happen again. Pictured: Stock image of someone in Woolworths

The representative asked Su for more information and said they would follow up with the store to ensure the error doesn’t happen again. Pictured: Stock image of someone in Woolworths

‘I proceeded to front desk to raise the issue and was told sorry we have issues with some of the bar codes scanning,’ she said.

‘I did not receive item for free, which I thought was a policy Woolworths honours, obviously not.’

Woolworths apologised for the scanning error on the woman’s Facebook post and confirmed she should have received the item for free. 

‘We spoke to our Bega Store Management team and they advised us that you’re able to receive the item in question free of charge, as per our Scanning Policy,’ the statement read.

‘Next time you shop with us, please see our Store Manager who will be able to sort this out for you.

‘Once again, we apologise for any inconvenience caused and hope that your next shopping experience with us will be a much better one.’