Sarah Jessica Parker layers a bright pink overcoat over a festive dress as she stops by her SJP flagship store in New York City
Sarah Jessica Parker was spotted spending time in Manhattan on Saturday morning.
The 56-year-old actress strolled outside of the flagship store for her highly successful SJP footwear line, before heading inside to check up on her customers.
Later, Parker was seen meticulously rearranging and tidying up some of the shop’s displays.
Stepping out: Sarah Jessica Parker was spotted spending time in Manhattan on Saturday morning
Parker was dressed in a bright pink overcoat that made her stand out while spending time in the shining springtime sun.
She contrasted her outer layer with a festive printed and sleeved dress that covered much of her frame and tied off her outfit with a pair of sparkling heeled shoes.
The Ed Wood actress accessorized with a small pair of earrings as well as a and kept a crossbody bag slung over her right shoulder.
Her beautiful brunette hair was tied in a long ponytail during her trip to her brand’s storefront.
To-do list: The 56-year-old actress strolled outside of the flagship store for her highly successful SJP footwear line, before heading inside to check up on her customers
Eye-catching outer layer: The Emmy-winning actress was dressed in a bright pink overcoat, which she layered over a festive blue and black dress
Parker wore a large blue facial covering to keep herself protected while she interacted with her customers.
Although the actress now maintains her own store, she has been involved in the fashion industry for several years.
In 2004, she signed a multi-million dollar deal with The Gap and subsequently appeared in several promotional campaigns for the brand.
The Emmy-winning actress went on to design a collection of products, which she dubbed Bitten, for the now-defunct retailer Steve & Barry’s.
In 2014, Parker, along with George Malkemus, launched the SJP Collection at Nordstrom.
Moving on up: In addition to her career as an actress, Parker has also made various forays into the fashion industry
Raking it in: The performer previously inked a multi-million dollar deal with The Gap and appeared in several advertisements and campaigns for the brand
During an interview with Forbes, the actress’ business partner spoke about her abilities as a salesperson and genuine interest in the fashion industry.
Specifically, the investor remarked that the performer ‘is good at selling shoes, knowing what to ask the customers. She posts on her Instagram when she is in-store, and there are lines down the block.’
Malkemus added that the two ‘both strongly believe in retail’ and that they were looking to boost the profiles of other small businesses around their area.
He also spoke about working with the NYC Fifth Avenue Association other partnerships, as the actress desired to reestablish the city’s image as a shopping hub.
‘No one is a more New York girl than Sarah Jessica. We are still struggling with how to best support these kinds of initiatives,’ he noted.
Attentive owner: During an interview with Forbes, Parker’s business partner, George Malkemus, expressed that the actress has an affinity for working in retail and was great with ‘knowing what to ask the customers’
Helping out: The investor also noted that he and the performer were trying to boost the profiles of local businesses around New York City’s Fifth Avenue