Travis Scott dons wild guzzler cowboy hat to promote Cacti in LA… as his hard seltzer brand boasts MASSIVE first week sales
He recently launched his own hard seltzer brand.
And Travis Scott is going guns a’ blazin’ to promote the alcohol range.
The 28-year-old rapper – real name Jacques Bermon Webster – donned a plastic guzzler cowboy hat to promote Cacti in Los Angeles on Wednesday.
Company man: Travis Scott donned a plastic guzzler cowboy hat to promote Cacti in Los Angeles on Wednesday
The interesting headwear had two holsters to hold his agave spiked seltzer with two clear straws attached to it for easy drinking.
Along with the eccentric hat he sported an orange shirt, ripped jeans with patches sewn all over them, and Nike Dunk Low SP sneakers in the Brazil colorway.
He posed up for some snaps taken by a friend as one of which was later posted on Instagram.
Drip: The interesting headwear had two holsters to hold his agave spiked seltzer with two clear straws attached to it for easy drinking
Showing his style: Along with the eccentric hat he sported an orange shirt, ripped jeans with patches sewn all over them, and Nike Dunk Low SP sneakers in the Brazil colorway
Travis – who was in front of a Cacti billboard – made light of his guzzler cowboy hat in his caption writing: ‘A walking tailgate.’
The rapper – who shares three-year-old daughter Stormi Webster with Kylie Jenner – launched the hard seltzer line last week and it already has been a smashing success.
Cacti reported on Wednesday that they have outperformed the launch of major hard seltzers and secured the highest first-week rate of sale for a variety pack in Anheuser-Busch history.
Online inventory of the product had sold out within 12 hours while retailers across the country had reported stock selling out within 24 hours.
Travis has reached much success as he has also become one of the most famous rappers in the world as his fourth solo studio album, Utopia, is set for release later this year.
‘A walking tailgate’: Travis – who was in front of a Cacti billboard – made light of his guzzler cowboy hat in his caption
‘I never tell people this, and I’m probably going to keep it a secret still, but I’m working with some new people and I’m just trying to expand the sound,’ Scott said in the interview with i-D interview last month about his upcoming record.
He continued: ‘There’s so much more ground I can cover, and I want to cover it, and I love the challenge of it.’
While he has yet to inform his followers exactly when Utopia will be available for the world, he noted it was ‘coming soon.’
‘You can bet that,’ he teased, while revealing he has become ‘way more productive’ under quarantine.
Dynamic duo: Travis shares three-year-old daughter Stormi Webster with Kylie Jenner, as the on/off couple are pictured in February 2019