China’s new social media craze sees women trying to hold lipstick on their collarbones

Can you pass the lipstick challenge? New social media craze sees women holding the beauty product with their COLLARBONES… to see if they are skinny enough

  • The trending topic has amassed more than 200million hits within 24 hours
  • A Chinese actress initiated the challenge and stunned fans with her figures 
  • A visible collarbone is one of the most sought-after body features for women 
  • Previous challenges saw women holding coins with their prominent clavicles 

A new social media challenge has seen women in China flaunting their figures in a quirky way. 

Hundreds of web users have uploaded selfies of them putting lipstick on their collarbones to show how skinny they are.

This came after an actress, Chen Shu, uploaded a video of her holding red lipstick with her collarbone. 

The craze has seen hundreds of women posting selfies of them doing the challenge within 24 hours

A new social media challenge has emerged in China with people flaunting their good figures

This came after a Chinese actress, Chen Shu, uploaded a video of her holding red lipstick with her collarbone. She said in a post on Chinese Twitter-like Weibo: 'New skill unlocked!'

This came after a Chinese actress, Chen Shu, uploaded a video of her holding red lipstick with her collarbone. She said in a post on Chinese Twitter-like Weibo: ‘New skill unlocked!’

‘New skill unlocked! Come and try this challenge with me,’ She wrote in a post on the Chinese Twitter-like Weibo.

The trending topic has amassed nearly 200million hits on Weibo within 24 hours, with fans stunned by Ms Chens’ amazing body.

One comment read: ‘Why are you so skinny?! You are incredible!’

‘I have lipstick, but I need to borrow your collarbone,’ another one said.

One Weibo user is seen putting lipstick on her collarbone

Another post sees a girl attempting the challenge, following the Chen Shu's post

The trending topic has amassed nearly 200million hits on Weibo within 24 hours, with fans stunned by Chen Shu’s amazing body. The pictures show web users following the challenge

Skinny figures are considered a sign of beauty in China. The picture shows a girl holding lipstick on her collarbone. Hundreds of others have also tried out this new challenge

Skinny figures are considered a sign of beauty in China. The picture shows a girl holding lipstick on her collarbone. Hundreds of others have also tried out this new challenge

A prominent collarbone is considered as a sign of skinniness and beauty in China. Celebrities with prominent collarbones and small waist, such as Zhang Ziyi, are popular among people. 

A research has suggested having a visible or prominent collarbone is deemed to be one of the most desirable body features, alongside a toned stomach and bottom.

Over a third of British women admit to wanting to achieve the controversial look, according to the results of the study.  

Another 'skinny test' sees people piling coins with their collarbones to flaunt their good figures

Another ‘skinny test’ sees people piling coins with their collarbones to flaunt their good figures

Another social media craze saw people piling coins on their collarbones to test if they need to lose weight. 

It was believed the more coins you held, the better your figure was.  

Lv Jiarong, a Chinese actress, is seen balancing around 80 coins on her two collarbones while still managing to take a selfie. 

The original challenge post claimed research by US scientists suggested women who can complete the test have the perfect figure. 

The country also went wild at the ‘belly button challenge’, a trend that sees more than 300million people touching their navels from around the back – to prove they have good bodies. 

Many of the women who can do the test are very slim

But experts say there is no real correlation between the challenge and how good your figure is

Tiny: Many of the women who can do the challenge are incredibly slim and have tiny waists