How to keep your skin radiant at any stage of your life with these tips  

As we grow older, our skin transitions through a number of phases as a result of the natural ageing process, hormonal changes, the impact of our lifestyle and the environment.

But now leading consultant dermatologist and cosmetic doctor Ophelia Veraitch, who is based at the renowned Cranley Clinic on Harley Street, has revealed the steps you can take in each decade to keep your skin at its best.  

Dr Ophelia advises that people with young skin should focus on their nutrition and maintenance, while more mature skin should invest in more intense sunscreen and laser treatments. 

Here, a look at the skincare rules every woman needs to know. 


Dr Ophelia Veraitch gave her tips on how to care for your skin in every decade, starting off with Retinol, SPF 30 and eating a protein-rich diet in your 20s Pictured: stock image

Skin rules for your 20s

Retinol: ‘Start to incorporate retinol into your skincare regimen to boost collagen and prevent the signs of premature ageing. It not only reduces the fine lines, but it can help to reduce pore size helping to give the appearance of smoother skin.’

SPF 30: Use SPF 30 everyday, even during Winter. This protects the skin from UVB rays which contribute to the premature ageing of the skin.

Protein-rich diet: Try and eat a diet rich in protein, fruit and vegetables, and Omega-3 fatty acids in order to keep skin at its optimum health.  

You might not yet have visible signs of ageing during your 20s but that doesn’t mean you are too young to start caring for your skin. 

There are products and lifestyle choices you can make to boost your skin before you hit 30. 

Dr Veraitch explained: ‘During your 20s, lifestyle factors such as excessive alcohol, smoking and sun exposure can have a huge effect on our skin later on in life,’ explained Dr Veraitch.

‘Diet is a big factor in skin health at this age and missing out on essential nutrients can effect our skin and hair.  

‘Regular exercise is also important and some skin conditions are more common in those who are overweight.’


Skin rules for your 30s 

Vitamin C serum: ‘Upgrade to a medical-grade skincare regimen that includes a Vitamin C serum in the morning. This highly potent antioxidant prevents free radical damage that can lead to signs of premature ageing.’

SPF 50: In your thirties, it is best to up your daily dose of SPF from 30 to 50 with UVA and UVB protection to protect you for the harmful ageing effects of ultraviolet radiation.

Retinol: Invest in a retinol to use at night for its anti-ageing properties and to address pigmentation. 

Dr Ophelia notes that the 30s are when cells begin to show signs of changing. 

‘A decrease in collagen leads to a loss of volume on the face and we also begin to see the formation of fine lines around the mouth, eyes and forehead,’ she explained. 

This decade is also the most popular decade for British women to have a baby, which causes huge implications for their skin. 

‘People often talk of a pregnancy glow. This is largely down to the increase in blood flow to the skin’. 

‘However, the flip-side is “pregnancy spots” or melasma caused by an increased production of oestrogen and progesterone. During pregnancy pre-existing skin conditions such as acne, eczema and psoriasis can also worsen,’ she says.


Skin rules for your 40s 

Keep up SPF, retinol and Vitamin C: Continue with using an antioxidant such as Vitamin C in the mornings, an SPF 50 daycream and a retinol at night.

Chemical peels: Medical grade chemical peels and facials such as Hydrafacial are great to help restore the skin’s hydration and luminosity. 

Fillers: Fillers can also address loss of volume. Newer injectable treatments such as Profhilo is an injectable hyaluronic acid based product for treating skin laxity, boosting and hydrating the skin, and remodelling the ageing and sagging tissue. 

Laser treatments: Can help even out colour changes in the skin and treat skin laxity. 

‘The forties is the decade when things start to slow down,’ explained Dr Veraitch. ‘Especially your lymphatic system which is responsible for draining the toxins from your skin. This can lead to puffiness, often in the eye and cheek areas.

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